For Your Workflow
For Your Workflow
For Your Workflow

Drafted — An AI-assisted system for structuring product narratives

Drafted is an AI-powered workflow designed to help designers and builders turn raw project notes into structured, recruiter-ready case studies. Instead of focusing on formatting or writing from scratch, Drafted guides users through a clear narrative structure—making it easier to communicate decisions, process, and impact.

About

Role: Product Designer + Builder (solo)
Timeline: 4 days (built for the Figma Make x Contra challenge
Stack: Figma Make + Supabase + GPT-based LLM

Problem


Case studies are one of the highest-effort, lowest-feedback parts of the design job hunt. Designers often have strong work, but struggle to translate scattered notes into a clear narrative that communicates decisions, constraints, and impact—especially under time pressure.

Problem

Problem

Problem

Designers waste time formatting and rewritting instead of clearly communicating product thinking.

  • Standards aren't consistent.

  • The same projects get rewritten repeatedly.

  • The process rewards storytelling polish as much as product tinking.

  • Confidential work creates gaps.

  • There's no feedback loop

Goals


I designed Drafted to solve three problems at once: structure, speed, and trust.


  • Remove the “blank page” problem with a guided storytelling flow

  • Help users capture a complete product narrative

  • Preserve the user’s voice while improving clarity and organization

  • Create exports (PDF/DOCX/TXT) and recruiter screens

  • Support iteration without forcing rewrites

Constraints

Constraints

Constraints

One-Week Timeline

  • Solo designer/builder

  • Needed a complete end-to-end flow

  • AI had to improve clarity without inventing details or overwriting user voice

My approach


I treated this like a product problem, not a writing tool.


  1. Discovery: I spoke with designers about where the portfolio/interview process breaks down and what makes case studies painful and repetitive.

  2. Flow-first UX: I prioritized a guided flow to reduce cognitive load, rather than giving users an empty editor.

  3. Design system: I built a lightweight system up front to keep UI decisions consistent and reduce build friction.

  4. Ship & Iterate: I tested an early version with designers, synthesized feedback, and translated it into product decisions and roadmap priorities.

Solution


Drafted is a guided, prompt-based assistant that turns messy inputs into a structured case study draft users can refine and export.


  • User enters basic project context

  • Moves through structured prompts (problem, goals, challenges, users, decisions)

  • Drafted generates a cases study supporting selected framework(Standard / BUS / STAR / custom structure)

  • Edits inline, locks sections they like, regenerates only what needs improvement

  • Exports the output (PDF/DOCX/TXT) and reuses it for portfolios, interviews, and recruiter screens

Key Features

Key Features

Key Features

How to Make it Better

  • Inline editing + version tracking

  • Lock sections + regenerate unlocked

  • Framework options

  • Export-first outputs (PDF/DOCX/TXT)

  • Built-in “How to make it better” critique module

AI approach


I integrated a GPT-based LLM and designed system prompts and constraints so the AI behaves like a senior product design coach—prioritizing structure, clarity, and decision logic, while preserving the user’s voice.


Drafted supports:


  • Converting unstructured notes into structured sections

  • Improving readability without rewriting intent

  • Generating variations only where needed (selective regeneration)

  • Suggesting story hooks and angles tailored to audience (i.e., hiring managers)

Iterations & Testing


I tested the first draft with designers and captured direct feedback about workflow expectations, trust, and usability. The feedback surfaced clear themes that guided the next iteration.

What users liked


  • The concept and direction: “clear and easy to test quickly”

  • The specificity of prompts: “so specific to build case studies… I don’t need to waste time writing prompts for other AI tools”

  • The presence of a suggestions section that helps strengthen the output

What users asked for


  1. Clarifying questions before drafting
    One tester ran a short, low-context input and the app generated a full blurb immediately. That’s a trust issue.
    Design implication: Add a “clarify first” step when context is missing before generating output.


  2. Export expectations are baseline
    Multiple testers asked for PDF/DOC export, confirming the “real-world workflow” need.
    Design implication: Prioritize export formats and polish output for recruiter-ready sharing.


  1. Draft should take visual precedence
    One tester found notes and draft side-by-side distracting.
    Design implication: Introduce a “Focus Mode” (collapse/minimize notes) to keep the draft primary.


  1. If voice + PDF upload exist, they must be seamless
    A tester liked the features, but noted the microphone didn’t recognize voice and PDF upload asked them to copy/paste instead. That creates expectation mismatch.
    Design implication: Either make these features work reliably or hide them until they do—because broken input methods reduce credibility.

Outcomes

Outcomes

Outcomes

Validation through early qualitative testing

  • Clarifying-first generation to prevent low-context output

  • Export formats as a core workflow requirement

  • Focus Mode to reduce distraction

  • Reliability thresholds for inputs: voice and PDF upload

"Fall in love with the problem, not the solution."

Uri Levine,  Waze Co-Founder

UNITZERO.STUDIO

"Fall in love with the problem, not the solution."

Uri Levine,  Waze Co-Founder

UNITZERO.STUDIO

"Fall in love with the problem, not the solution."

Uri Levine,  Waze Co-Founder

UNITZERO.STUDIO

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